{"id":3703,"date":"2026-10-05T14:22:51","date_gmt":"2026-10-05T12:22:51","guid":{"rendered":"https:\/\/leadermitt.se\/?post_type=projekt&p=3703"},"modified":"2026-10-05T14:25:20","modified_gmt":"2026-10-05T12:25:20","slug":"kustvagen-digitalisering","status":"publish","type":"projekt","link":"https:\/\/leadermitt.se\/en\/projekt\/kustvagen-digitalisering\/","title":{"rendered":"Coastal road \u2013 nature info \u2013 digitalization \u2013 Njurunda"},"content":{"rendered":"

[et_pb_section fb_built=”1″ admin_label=”Projektsektion \u00f6verst – introtext och bild” _builder_version=”4.27.4″ _module_preset=”default” custom_margin=”0px|0px|0px|0px|false|false” custom_padding=”0px|0px|0px|0px|false|false” locked=”off” global_colors_info=”{}”][et_pb_row column_structure=”1_2,1_2″ use_custom_gutter=”on” gutter_width=”1″ make_equal=”on” _builder_version=”4.20.4″ _module_preset=”_initial” width=”100%” max_width=”100%” custom_margin=”0px|0px|0px|0px|false|false” custom_padding=”0px|0px|0px|0px|false|false” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.20.4″ _module_preset=”_initial” background_color=”#B6CCD7″ background_image=”https:\/\/lappland2030.se\/wp-content\/uploads\/sites\/13\/2022\/12\/leaf.png” background_size=”custom” background_image_width=”300px” background_position=”bottom_left” background_horizontal_offset=”-100px” background_vertical_offset=”-350px” custom_padding=”120px|40px|120px|120px|false|false” custom_padding_tablet=”100px|40px|100px|80px|false|false” custom_padding_phone=”80px|40px|80px|40px|false|false” background_last_edited=”on|desktop” background_size_tablet=”custom” background_image_width_tablet=”220px” background_image_width_phone=”240px” background_position_tablet=”top_left” background_position_phone=”bottom_left” background_horizontal_offset_tablet=”-30px” background_horizontal_offset_phone=”-80px” background_vertical_offset_tablet=”220px” background_vertical_offset_phone=”-260px” global_colors_info=”{}” custom_css_main_element_last_edited=”off|desktop”][et_pb_text admin_label=”Projektnamn” _builder_version=”4.27.7″ _module_preset=”c04db86c-e499-4427-86fb-2307eaad8705″ header_font=”Oswald|500||on|||||” header_text_color=”#004769″ header_font_size=”56px” max_width_tablet=”” max_width_phone=”” max_width_last_edited=”on|desktop” header_font_size_tablet=”52px” header_font_size_phone=”48px” global_colors_info=”{}”]<\/p>\n

Kustv\u00e4gen – naturinfo – digitalisering – Njurunda<\/h1>\n

[\/et_pb_text][et_pb_text admin_label=”Kort text om projektet” _builder_version=”4.27.7″ _module_preset=”c04db86c-e499-4427-86fb-2307eaad8705″ text_text_color=”#004769″ max_width=”480px” custom_padding=”0px||0px|||” global_colors_info=”{}”]<\/p>\n

Via digitaliserad information genom foto, texter och filmer visas naturen f\u00f6r potentiella bes\u00f6kare fr\u00e5n fr\u00e4mst Europa men \u00e4ven lokala och nationella bes\u00f6kare. . Projektet ska skapa en ”digital djurpark” som t\u00e4cker b\u00e5de flora och fauna i omr\u00e5det och skapar en direkt upplevelse av m\u00e5ngfalden i den lokala naturen.<\/p>\n

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Syfte och m\u00e5l<\/h2>\n

[\/et_pb_text][et_pb_text admin_label=”Syfte och m\u00e5l ur beslut” _builder_version=”4.27.7″ _module_preset=”c04db86c-e499-4427-86fb-2307eaad8705″ global_colors_info=”{}”]<\/p>\n

Syftet med projektet:<\/strong><\/h5>\n

Syftet med projektet \u00e4r att genom digitalisering av Naturinfo-konceptet st\u00e4rka och utveckla bes\u00f6ksn\u00e4ringen i omr\u00e5det l\u00e4ngs med Kustv\u00e4gen.<\/p>\n

M\u00e5let med projektet:<\/strong><\/h5>\n

-Skapa en digital djurpark som visas i en databas\/hemsida inneh\u00e5llande foto,film, texter och utbildningsmaterial
-\u00d6vers\u00e4tta texter
-Producera och s\u00e4tta upp QR-koder till skyltar p\u00e5 befintliga naturinfoplatser
-Producera QR-koder att sprida digitalt p\u00e5 hemsidor
-Skapa en digital karta med vandrings- och cykelleder
-Marknadsf\u00f6ra den digitala djurparken digitalt via sociala medier i Sverige,Tyskland och Holland.<\/p>\n

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Om projektet<\/h2>\n

[\/et_pb_text][et_pb_text admin_label=”Om projektet” _builder_version=”4.27.4″ _module_preset=”c04db86c-e499-4427-86fb-2307eaad8705″ global_colors_info=”{}”]<\/p>\n

Projektet best\u00e5r i digitalisering, marknadsf\u00f6ring och projektadministration.<\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ custom_padding_last_edited=”on|tablet” admin_label=”Projektsektion 3 – bild och text ur ans\u00f6kan” _builder_version=”4.19.4″ _module_preset=”default” custom_padding=”||0px||false|false” custom_padding_tablet=”0px||0px||false|false” custom_padding_phone=”0px||0px||false|false” locked=”off” global_colors_info=”{}”][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.19.4″ _module_preset=”_initial” background_color=”#0C4160″ custom_css_main_element=”display: flex;” locked=”off” global_colors_info=”{}” custom_css_main_element_tablet=”display: block”][et_pb_column type=”1_2″ _builder_version=”4.18.1″ _module_preset=”_initial” custom_padding=”0px|0px|0px|0px|false|false” custom_padding_tablet=”0px|0px|0px|0px|false|false” custom_padding_phone=”0px|0px|30px|0px|false|false” custom_padding_last_edited=”on|phone” global_colors_info=”{}” custom_css_main_element_phone=”margin-bottom: 0;”][et_pb_image src=”https:\/\/leadermitt.se\/wp-content\/uploads\/sites\/41\/2023\/01\/webb-grodd-morkgron.png” title_text=”webb-grodd-morkgron” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.19.4″ _module_preset=”_initial” custom_padding=”40px|40px||40px|false|false” custom_padding_tablet=”30px|30px||30px|false|false” custom_padding_phone=”0px|0px||0px|false|false” custom_padding_last_edited=”on|phone” custom_css_main_element=”display: flex;||flex-direction: column;||justify-content: center;” global_colors_info=”{}” custom_css_main_element_tablet=”display: block;” custom_css_main_element_phone=”display: block;”][et_pb_text admin_label=”Rubrik – Ur projektans\u00f6kan” _builder_version=”4.25.0″ _module_preset=”c04db86c-e499-4427-86fb-2307eaad8705″ text_font=”Oswald|500||on|||||” text_text_color=”#A8C082″ custom_padding=”||24px|||” text_font_size_tablet=”14px” text_font_size_phone=”12px” text_font_size_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n

Ur ans\u00f6kan<\/p>\n

[\/et_pb_text][et_pb_text admin_label=”Text ur ans\u00f6kan” _builder_version=”4.27.4″ _module_preset=”c04db86c-e499-4427-86fb-2307eaad8705″ custom_padding=”0px|||||” global_colors_info=”{}”]<\/p>\n

”Genom att digitalisera Naturinfo blir allt material tillg\u00e4ngligt f\u00f6r flera och m\u00e5lgruppen breddas. Bes\u00f6kare kan d\u00e5 \u00e4ven
planera sin resa och sina stopp innan avf\u00e4rd, vilket \u00f6kar m\u00f6jligheterna till b\u00e5de fler bes\u00f6kare och l\u00e4ngre vistelsetid i
omr\u00e5det.”<\/span><\/h3>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ custom_padding_last_edited=”on|tablet” _builder_version=”4.19.4″ _module_preset=”default” custom_padding=”||||false|false” custom_padding_tablet=”0px||||false|false” custom_padding_phone=”0px||21px||false|false” locked=”off” global_colors_info=”{}”][et_pb_row disabled_on=”on|on|on” _builder_version=”4.20.4″ _module_preset=”_initial” custom_padding=”||0px|||” disabled=”on” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.20.4″ _module_preset=”_initial” global_colors_info=”{}” custom_css_main_element_phone=”margin-bottom: 0;”][et_pb_gallery gallery_ids=”2136,2137,2138,2139,2140,2141,2142″ gallery_orderby=”rand” _builder_version=”4.20.4″ _module_preset=”default” box_shadow_style_image=”preset1″ global_colors_info=”{}”][\/et_pb_gallery][et_pb_gallery gallery_ids=”2136,2137,2138,2139,2140,2141,2142″ gallery_orderby=”rand” _builder_version=”4.20.4″ _module_preset=”default” box_shadow_style_image=”preset1″ global_colors_info=”{}”][\/et_pb_gallery][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ custom_padding_last_edited=”on|tablet” admin_label=”Projektsektion 4- projektdetaljer” _builder_version=”4.20.4″ _module_preset=”default” background_color=”#B6CCD7″ custom_padding=”0px||0px||false|false” custom_padding_tablet=”0px||0px||false|false” custom_padding_phone=”0px||0px||false|false” locked=”off” global_colors_info=”{}”][et_pb_row column_structure=”1_3,1_3,1_3″ admin_label=”Projektdetaljer” _builder_version=”4.20.4″ _module_preset=”_initial” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.19.4″ _module_preset=”_initial” global_colors_info=”{}” custom_css_main_element_phone=”margin-bottom: 0;”][et_pb_text admin_label=”Rubrik – Om projektet” _builder_version=”4.20.4″ _module_preset=”c04db86c-e499-4427-86fb-2307eaad8705″ text_font=”Oswald|500||on|||||” text_text_color=”#004769″ text_font_size=”20px” text_font_size_tablet=”14px” text_font_size_phone=”12px” text_font_size_last_edited=”on|phone” locked=”off” global_colors_info=”{}”]<\/p>\n

Om projektet<\/p>\n

[\/et_pb_text][et_pb_text admin_label=”Projektperiod” _builder_version=”4.27.4″ _module_preset=”c04db86c-e499-4427-86fb-2307eaad8705″ custom_margin=”20px||20px||false|false” global_colors_info=”{}”]<\/p>\n

Projektperiod
<\/strong><\/p>\n

2026-2027<\/p>\n

[\/et_pb_text][et_pb_text admin_label=”Projekt\u00e4gare” _builder_version=”4.27.4″ _module_preset=”c04db86c-e499-4427-86fb-2307eaad8705″ custom_margin=”20px||20px||false|false” global_colors_info=”{}”]<\/p>\n

Projekt\u00e4gare
<\/strong><\/p>\n

Kustv\u00e4gen ek f\u00f6r<\/p>\n

[\/et_pb_text][et_pb_text admin_label=”Projektledare” _builder_version=”4.27.7″ _module_preset=”c04db86c-e499-4427-86fb-2307eaad8705″ custom_margin=”20px||20px||false|false” custom_padding=”||1px|||” global_colors_info=”{}”]<\/p>\n

Kontaktperson\u00a0<\/strong><\/p>\n

Lena Krantz<\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.19.4″ _module_preset=”_initial” global_colors_info=”{}” custom_css_main_element_phone=”margin-bottom: 0;”][et_pb_text admin_label=”Rubrik – Projektet i media” _builder_version=”4.20.4″ _module_preset=”c04db86c-e499-4427-86fb-2307eaad8705″ text_font=”Oswald|500||on|||||” text_text_color=”#004769″ text_font_size=”20px” text_font_size_tablet=”14px” text_font_size_phone=”12px” text_font_size_last_edited=”on|phone” locked=”off” global_colors_info=”{}”]<\/p>\n

PROJEKTET I MEDIA<\/p>\n

[\/et_pb_text][et_pb_divider color=”#004769″ _builder_version=”4.20.4″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_divider][et_pb_text admin_label=”Har du l\u00e4st eller h\u00f6rt om projektet i media” _builder_version=”4.20.4″ _module_preset=”c04db86c-e499-4427-86fb-2307eaad8705″ custom_margin=”20px||20px||false|false” custom_padding=”||0px|||” global_colors_info=”{}”]<\/p>\n

Har du l\u00e4st eller h\u00f6rt om projektet i media? Dela g\u00e4rna med dig av artikeln\u00a0 till info@mittlandplus.se<\/a><\/p>\n

 <\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.19.4″ _module_preset=”_initial” global_colors_info=”{}” custom_css_main_element_phone=”margin-bottom: 0;”][et_pb_text admin_label=”Rubrik – Om finansiering” _builder_version=”4.27.4″ _module_preset=”c04db86c-e499-4427-86fb-2307eaad8705″ text_font=”Oswald|500||on|||||” text_text_color=”#004769″ text_font_size=”20px” text_font_size_tablet=”14px” text_font_size_phone=”12px” text_font_size_last_edited=”on|phone” locked=”off” global_colors_info=”{}”]<\/p>\n

Om finansiering<\/p>\n

[\/et_pb_text][et_pb_text admin_label=”Finansiering” _builder_version=”4.27.4″ _module_preset=”c04db86c-e499-4427-86fb-2307eaad8705″ custom_margin=”20px||20px||false|false” global_colors_info=”{}”]<\/p>\n

Fastst\u00e4llt st\u00f6dbelopp
<\/strong>480 000 kronor<\/p>\n

Finansiering fr\u00e5n LAG<\/strong>
230 000 kronor<\/p>\n

Finansiering fr\u00e5n Jordbruksfonden
<\/strong>240 000 kronor\u00a0<\/p>\n

Finansiering fr\u00e5n Sundsvalls kommun<\/strong>
10 000 kronor<\/p>\n

[\/et_pb_text][et_pb_text admin_label=”Ideell tid” _builder_version=”4.27.4″ _module_preset=”c04db86c-e499-4427-86fb-2307eaad8705″ custom_margin=”20px||20px||false|false” global_colors_info=”{}”]<\/p>\n

Privat finansiering
<\/strong>20 000 kronor.<\/p>\n

Ut\u00f6ver ovanst\u00e5ende ber\u00e4knar projektet bidra med ideellt engagemang till ett v\u00e4rde av 141 000 kronor.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Projektsektion 5 – LAGs bes\u00f6it” _builder_version=”4.20.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_row column_structure=”2_5,3_5″ _builder_version=”4.27.7″ _module_preset=”_initial” global_colors_info=”{}”][et_pb_column type=”2_5″ _builder_version=”4.20.4″ _module_preset=”_initial” global_colors_info=”{}” custom_css_main_element_phone=”margin-bottom: 0;”][et_pb_text admin_label=”Rubrik – LAG-styrelsens beslutsmotivering” _builder_version=”4.27.4″ _module_preset=”c04db86c-e499-4427-86fb-2307eaad8705″ text_font=”Oswald|500||on|||||” text_text_color=”#004769″ text_font_size=”20px” text_font_size_tablet=”14px” text_font_size_phone=”12px” text_font_size_last_edited=”on|phone” locked=”off” global_colors_info=”{}”]<\/p>\n

LAG-styrelsens beslutsmotivering<\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”3_5″ _builder_version=”4.20.4″ _module_preset=”_initial” global_colors_info=”{}” custom_css_main_element_phone=”margin-bottom: 0;”][et_pb_text admin_label=”LAG-styrelsens beslutsmotivering” _builder_version=”4.27.4″ _module_preset=”c04db86c-e499-4427-86fb-2307eaad8705″ global_colors_info=”{}”]<\/p>\n\n\n\n
\n

 <\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

LAG beslutar att prioritera projektet d\u00e5 det uppfyller samtliga grundkrav, och uppn\u00e5r mer \u00e4n 300 po\u00e4ng, vilket inneb\u00e4r att projektet bed\u00f6ms bidra till de m\u00e5l och insatser som ing\u00e5r i den lokala utvecklingsstrategins genomf\u00f6rande f\u00f6r Leader Mittland Plus.<\/p>\n

S\u00f6kande har i sin ans\u00f6kan beskrivit att projektets nytta tillfaller landsbygden, f\u00f6ljer leadermetodens grundprinciper kring partnerskap, lokal f\u00f6rankring och lokalt nyt\u00e4nkande, samt genom sitt resultat kan bidra till den lokala strategins m\u00e5l- och insatsomr\u00e5den 2 och 3, fr\u00e4mst genom aktiviteterna f\u00f6r digitala vandrings- och cykelkartor.<\/p>\n

De ber\u00f6ringspunkter som identifierats \u00e4r 2A st\u00e4rka attraktivitet f\u00f6r v\u00e5ra platser f\u00f6r att bo, leva, verka och bes\u00f6ka, 2B alternativa l\u00f6sningar f\u00f6r tillg\u00e5ng till service genom t ex \u201dSmarta landsbygder\u201d och digitala verktyg, 2G natur- och kulturv\u00e5rd, tillg\u00e4ngligg\u00f6rande av natur och kultur f\u00f6r rekreation och bes\u00f6ksn\u00e4ring utveckling av sm\u00e5skalig infrastruktur (broar, leder, skyltar, bryggor etc. 3A st\u00e4rka och utveckla f\u00f6retagsamhet som verkar f\u00f6r minimalt utnyttjande av jordens ekologiska resurser, t ex nyt\u00e4nkande tekniska l\u00f6sningar, digital transformation, cirkul\u00e4ra aff\u00e4rsmodeller och cirkulerande resurser, 3G diversifiera verksamheter inom natur, jordbruk och fiske, utveckling av nya produkter och produktionsmetoder samt 3J utveckling av bes\u00f6ksn\u00e4ring d\u00e5 projektet anger en n\u00e4ringslivsinriktad m\u00e5lbild som ska st\u00e4rka bes\u00f6ksm\u00e5let och dess bes\u00f6ksn\u00e4ring. Aktiviteterna bed\u00f6ms komma m\u00e5nga till nytta vilket g\u00f6r att den ocks\u00e5 st\u00e4rker platsens attraktivitet i bred bem\u00e4rkelse.<\/p>\n

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Njurundaf\u00f6retagarna have been granted project support for a pre-study that will develop factual basis for the development of a local development strategy. In the pre-study, the association will investigate which local conditions local entrepreneurs perceive as positive and negative for the local community's attractiveness for entrepreneurship, as well as how this affects the local community's resilience.<\/p>","protected":false},"featured_media":3705,"template":"","meta":{"_acf_changed":false,"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","_links_to":"","_links_to_target":""},"sokbara_stod":[],"projektstatus":[13],"plats_for_genomforande":[17],"insatsomrade":[31],"temaomrade":[43,56],"projektagare":[32],"projekttyp":[34],"genomforandear":[38,39],"class_list":["post-3703","projekt","type-projekt","status-publish","has-post-thumbnail","hentry","projektstatus-aktuellt","plats_for_genomforande-sundsvall","insatsomrade-starkt-naring-ekonomisk-hallbarhet","temaomrade-besoksnaring","temaomrade-digitalisering","projektagare-foretag","projekttyp-genomforande","genomforandear-38","genomforandear-39"],"acf":[],"yoast_head":"\nKustv\u00e4gen - naturinfo - digitalisering - Njurunda - Leader Mittland Plus<\/title>\n<meta name=\"description\" content=\"Via digitaliserad information genom foto, texter och filmer visas naturen f\u00f6r potentiella bes\u00f6kare fr\u00e5n fr\u00e4mst Europa men \u00e4ven lokala och nationella bes\u00f6kare. . 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