The connection of Njurunda entrepreneurs to the local community and the resilience of the local society

Njurundaföretagarna have been granted project support for a pre-study that will develop factual basis for the development of a local development strategy. In the pre-study, the association will investigate which local conditions local entrepreneurs perceive as positive and negative for the local community's attractiveness for entrepreneurship, as well as how this affects the local community's resilience.

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Purpose and Goals

The purpose of the project:

The purpose of the project is to gain an understanding of local business leaders' views on the area's conditions and attractiveness as a place for entrepreneurship.

The goal of the project:

The goal of the project is to compile a report where local conditions are discussed from a resilience perspective.

About the Project

The project consists of:

  • Literature review
  • Develop interview guide
  • Conduct interviews and analyze the interview material
  • Provide feedback and discuss results with entrepreneurs
  • Finalize the final report and disseminate the results
  • Administer the project.

From the application

”Njurunda's attractiveness as a place for entrepreneurship is crucial for Njurunda's resilience as a community in a time of uncertainty and economic change. The local entrepreneurs are the economic backbone of the local community. Their perception of Njurunda's attractiveness as a place for entrepreneurship is crucial for their place attachment and thus for decisions regarding the location of entrepreneurship in both bad and good times.”

About the Project

Project Period

2026-2027

Project Owner

Leader Mittland Plus

Contact Person 

Olof Wahlström

THE PROJECT IN MEDIA

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About Funding

Established Support Amount
99,400 kronor

Funding from LAG
32,802 kronor

Funding from the Agricultural Fund
66,598 kronor

In addition to the above, the project estimates to contribute with voluntary engagement valued at 20,400 kronor.

LAG Board's Decision Justification

LAG decides to prioritize the project as it meets all basic requirements and achieves more than 300 points, which means that the project is assessed to contribute to the goals and efforts included in the implementation of the local development strategy for Leader Mittland Plus.

The applicant has described in their application that the project's benefits accrue to the countryside, follows the leader method's fundamental principles regarding partnership, local anchoring, and local innovation, and through its results can contribute to the local strategy's Goal 2: An attractive, sustainable, and inclusive living environment – a place to long for sub-goal 2F to develop a basis for development, mobilize and influence attitudes, market, influence immigration, as the purpose is to develop a basis for development for Njurunda.